Tonkin cultural show wins Stevie Award

Tonkin cultural show wins Stevie Award

Photo: Tienphong.vn

"The Quintessence of Tonkin - A desire to touch audiences' hearts" picks up award for Innovation in Media, Visual Communications & Entertainment.

by Le Diem

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“The Quintessence of Tonkin - A desire to touch audiences’ hearts” has won the Gold Stevie Award for Innovation in Media, Visual Communications & Entertainment.

Produced by the Tuan Chau Hanoi JSC, the show portrays the beautiful land of Vietnam with its rich history and culture and the unique heritage of the northern region, or Tonkin, on an interactive stage using advanced technology and hundreds of performers.

“The Quintessence of Tonkin - A desire to touch audiences’ hearts” is inspired by the story of monk Tu Dao Hanh from Thay Pagoda, one of the oldest Buddhist pagodas in the country and a pilgrimage site during Tet (the lunar New Year). It focuses on the founding of the pagoda by the venerable monk and the ancient union between religion and monarchy.

The stage of the show is set up with the pagoda as a backdrop and is submerged under a thin layer of water, which allows for a creative portrayal of Tonkin’s cultural heritage.

While performance art technicians were sourced to come up with a world class sound and lighting system, the show reflects the peaceful sounds of rural Vietnam, such as those that come from wooden drums, brass gongs, night crickets, and flowing water. The project also blends different elements of traditional music, including “quan ho” (love duets) and “ca tru” (ceremonial singing), which are both recognized by UNESCO as intangible world heritages.

The show also highlights Vietnamese culture such as folk singing, folk games, and the worship of the Mother Goddesses, as well as the daily lives of farmers, portrayed in contemporary and innovative ways.

The 60-minute show is held every day between 7.30pm and 8.30pm at Baara Land in Quoc Oai district, 25 km west of Hanoi’s city center.

The Stevie Awards are the world’s premier business awards and aim to recognize achievements in the workplace worldwide. The Asia-Pacific Stevie Awards are one of seven Stevie Awards, joining the International Business Awards, the German Stevie Awards, the American Business Awards, the Stevie Awards for Women in Business, the Stevie Awards for Great Employers, and the Stevie Awards for Sales & Customer Service.

The Asia-Pacific Stevie Awards are open to all organizations in the 22 countries and territories in the region and took place in Hong Kong earlier this month. More than 800 nominees were evaluated.

A number of other Vietnamese organizations also won Stevie Awards this year, including the Hanoi Small and Medium Enterprise Association, which won the Silver Stevie Award for Innovative Management in Non-Profit Organizations (NGOs) and the Bronze Stevie Award for Innovation in Non-Profit/NGO Events, DHL Express Viet Nam from Ho Chi Minh City, which won the Gold Stevie Award for Excellence in Innovation in Business Product & Service Industries with More than 100 Employees and the Gold Stevie Award for the Innovative Use of Technology in Customer Service, the Viettel Group, which won a Silver Stevie Award for Innovation in Living, Learning, and Working Environments, and the VNPT Vinaphone Corporation from Hanoi, which won a Gold Stevie Award for Excellence in Innovation in Health Care Industries with More than 100 Employees, two Silver Stevie Award in Excellence in Innovation in Business Product & Service Industries with More than 100 Employees and the Innovative Use of Technology in Customer Service, and a Bronze Stevie Award for Innovation in Brand Renovation / Re-Branding.

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  • The Quintessence of Tonkin
  • Tuan Chau Hanoi JSC
  • Stevie Awards
Nguồn: vneconomictimes.com